Food Product Development: Based on Experience (Ift Basic Symposium Series)

You looking to find the "Food Product Development: Based on Experience (Ift Basic Symposium Series)" Good news! You can purchase Food Product Development: Based on Experience (Ift Basic Symposium Series) with secure price and compare to view update price on this product. And deals on this product is available only for limited time.

   

Product Description

Improve your product development success ratio!

This IFT Basic Symposium is the collective work of a team of seasoned food industry consultants whose experiences and observations provide a "how to" guide of successful product and process development. Their information-packed presentations will deepen and broaden the food technologist's knowledge of food product development to the sphere beyond the laboratory.

Authors address the following key components of product development: Managing the Product Development Process, Consumer & Market Research, Making It Happen, Cost & Pricing

A case study and several short case history lessons illuminate product development from perspectives that include consumer and marketing needs, manufacturing ramifications, communication issues, food safety systems, shelf life techniques, and distribution elements.

Food Product Development: Based on Experience (Ift Basic Symposium Series) Review

The content of the book, per se, is great. It provides many case studies that you can base your development and marketing efforts on. I also enjoyed the chapter on the mistakes of others, which advises you on what not to do. However, for $100+ dollars, I expected the book to have been twice as long. So, that is why I give it 3 stars instead of 4.

Most of the consumer Reviews tell that the "Food Product Development: Based on Experience (Ift Basic Symposium Series)" are high quality item. You can read each testimony from consumers to find out cons and pros from Food Product Development: Based on Experience (Ift Basic Symposium Series) ...